Azadeco™ was born in Hudson Valley, New York inspired by family, nature, and a commitment to wellness by Founder Felicia Kalan. After her daughter had extreme skin rashes to conventional soap and skincare and frustrated with the many multi step-options in skincare aisles, Felicia set out to create simpler, gentler alternative minimalist skincare routines using Hudson Valley apples and spring water.

Our signature apple extract is rich in antioxidants and vitamins, delivering powerful anti-aging benefits while nourishing your skin naturally. Apples have a high concentration of polyphenols, antioxidants, and essential fatty acids and these nutrients help defend the skin against environmental stressors, support elasticity, and promote a healthy, radiant glow and support anti-aging.

Rooted in the Hudson Valley, we believe in giving back to the land and communities that inspire our products. A percentage of Azadeco™ profits go to supporting local Hudson Valley nonprofits including farmland preservation, food insecurity, the arts, and initiatives supporting women and children.